How Unified Sports Transformed Sports Sponsorship in India
From Frigid Call to Game-Changing Partnership What began as an initial conversation quickly evolved into a transformative partnership, establishing a new benchmark for sports sponsorships in India. With Padel and Pickleball—two of the world’s most rapidly expanding sports—joining forces with boAt, one of the nation’s most innovative brands in audio and wearables, a new paradigm … Read more
